#MADEWELLBK: Where to hang after you visit our new Brooklyn shop


This Wednesday, we’re officially opening the doors to our first Brooklyn location. Needless to say, we’re very excited to move in. The scents, the tastes, the views—there are so many things to do in the area, from canoe rides to selfie spots. We’ve created a little guide to the neighborhood with the help of a few local friends featuring more than 50 recommendations on how to waste five minutes or five hours in the neighborhood. It’s called The Time Waster’s Guide to Williamsburg & North Brooklyn and it’s available at our new shop at 127 North 6th Street between Bedford and Berry. Want a sneak peek? Here are just five of the spots you’ll find in its pages. (Fun fact: All the illustrations in the guide are by our very own head designer Somsack.)

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Noticed: On Somsack’s Radar

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Design inspiration comes from myriad places: art, books, globetrotting market trips and even food. From a favorite (and, until now, semi-secret) Vietnamese sandwich spot in New York’s East Village to the bold way women have been cuffing straight-leg jeans, here’s what our head of design Somsack has been noticing.

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Weekly Roundup: What to Read This Weekend


We spent all week dreaming up Big Fall Plans—apple picking, bread baking (actually doing it this time, seriously, the ingredients are purchased!), hanging a gallery wall—just to realize that sometimes what you really want is comfy sweats, the snooze button and a great read or two. Feel the same?

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Weekly Roundup: What To Read This Weekend


Photography by Angi Welsch

Wasn’t it French philosopher Albert Camus who said, “Autumn is a second spring when every leaf is a flower?” (It was.) We agree—it’s certainly our type of new: new recipes to make, layers to wear, reasons to stay in and read… Here, six things we loved this week.

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Now Playing at Madewell: September 2014


Music is an instant mood changer (and there’s research to prove it), so each month, our resident music experts create a playlist that captures exactly how we’ve been feeling lately. In stores this month, you’ll see flannel, leather and artfully distressed jeans but hear windows-down rock and some psychedelic tunes. We recommend streaming this mix at 7am while you get dressed. Your day will be infinitely better.

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