How to Care for Your Leather Sandals (And Keep Them in Brand-Spanking-New Shape)

You know what time it is, friends? It’s the most wonderful time of the year (aka spring). And with it comes new shoes (!). Sandals, specifically, are the unsung heroes of sunny days. Dresses get a lot of fanfare (they’re scene-stealers, indeed), but sandals—utilitarian, cool, outfit punctuators—really do earn their keep once the weather warms up. Think of it this way: They’re likely the things you reach for every single day. So right now is the perfect time to prep yours for all that inevitable wear. Our design team helped us compile a list of tips that will keep them in tip-top shape.

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How to Care For Leather Boots in Winter: 5 Tips

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Finally find that perfect pair of leather boots, only to stomp them into the ground? No way. Thankfully, our shoe design team has some super-simple tips (using things you probably already have) that will keep your boots in great shape this winter, whether that means a slushy 6° or a breezy 60°.

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Style Recipes: Jeans + Boots, 3 Ways

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For those of you looking at the new shapes of denim—wider legs, frayed edges and cropped hems—and wondering which boots to wear with ’em, we’ve got you. Or rather, our stylist Pippa does. Here, she breaks down the wardrobe recipes you need now. Get a leg up. A step in the right direction. Let’s get kicking. (You get the idea.)

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5 Tips for Taking The Perfect Shoe Shot (For a Chance to Win a $2,000 Shopping Spree)

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Snapping a “perfectly laid-back, styled but not too” shoe shot does take a little bit of work, but it’s never been more worth it. Post yours for a chance to win a $2,000 Madewell shopping spree plus everything you need for a perfect day of strolling: two pairs of Madewell boots (your choice), Grado headphones, one year of Spotify Premium, a Mizu water bottle and snacks from Baked.* Now, to make sure you nail those photos, we gathered up five tried-and-true tips. Let’s get snapping.

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Pardon Their French: Our #MadewellxSezane Models Rebecca and Louise Interview Each Other

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We recently reunited with cult-favorite label Sézane on a new capsule collection of quintessentially Parisian pieces (with New York twists). To bring it to life with a photo shoot in Central Park, we looked for a woman who truly embodies the best of both worlds. And we found deux: Meet Rebecca Dayan (left) and Louise Follain. They’re two French-born models-slash-creatives who know a thing or 10 about what it means to live in and love both cities. We got out of the way and let the two of them get to talking while we eavesdropped. (And no, not just for the accents.)

Style icons, housewarming gifts, childhood pursuits and guilty pleasures—Lou and Rebecca break down the differences between Paris and New York.

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Five Rules to Dress By This Fall

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Hard to believe how fast summer has flown by once again, but fall is on its way. We’re craving sweaters, coats and jeans, because cooler temperatures mean layering. And layering means outfits with more textures, more colors and sometimes, a little more personality. These are five of the rules we get dressed by each fall and how we’re interpreting them right now.

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Four Denim Monogramming Tips from Team Madewell

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A zillion years ago, monograms were used to mark territory, stamp property and for artists to leave their marks. Now, the tradition’s softened and personalization is a way to make something you purchase even more yours. Which is exactly why we started monogramming our denim earlier this year. (Who doesn’t want “hola” on a chambray shirt?) But with 18 colors to choose from, it can be hard to pick. Here, we gathered four solid tips from our design team—people who definitely would know. FYI. (Wink.)

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Our Designer Joyce Answers 6 of Your Denim Styling Questions

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Last winter, our designer Joyce answered denim styling questions on our blog that came straight from you. The questions were so great—and Joyce had such a good time tackling them—we asked for more this summer. In just a few hours, we had burning denim-related Qs on some major common themes, from the best maternity jeans and petite fits to mixing washes and Joyce’s own go-to pair. We’ll let Joyce take it from here…

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Oh, Baby: Our Maternity Jeans Are (Finally) Here, Plus Three Rules for Dressing When Pregnant

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It may have taken us a little more than nine months, but they’re finally here: It’s a jean! Yep, we just launched four maternity styles. As for the timing, it just felt right—it’s our month of Denim Every Day, when we reveal one new, unexpected way to do denim every single morning. So what’s the Madewell way to get dressed for two? We asked our expert stylists, and mamas themselves, for a few handy rules. Pardon the pun, but here’s what you can expect…

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How to Write a “Recipe” for The Color Blue (and The Benefits of Painting in Jeans), According to Artist Heather Day

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Denim Every Day—our quest to reimagine denim in every which way—continues. As part of that, we asked our friend and artist Heather Day to create a few exclusive miniature masterpieces inspired by our shared favorite color. During an afternoon at her San Francisco studio, she told us about her obsession with the color blue, why she likes painting with unexpected tools and how she started creating color “recipes” she works from.

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