BEHIND THE DESIGN: ALL ABOUT VEJA, OUR FAVE SUSTAINABLE SNEAKER BRAND

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It’s easy to love sneaker brand Veja—let’s say it together, veh-jah—for its unique designs that are extra comfy. (We’ve got some really good ones for spring and summer, btw.) But there’s a lot more to the French-slash-Brazilian label that we wanted to shout-out here: In fact, its name means “look” in Portuguese, which the founders chose because they wanted consumers to go behind the shoes and consider what went into making them. Veja’s dedication to sustainability, fair working conditions and doing it all without compromising aesthetics is something to admire. We chatted with its community and event manager, Marine, about the brand she describes as “50% transparency, 50% design.”

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SUGGESTED FANCY/COMFY THINGS TO DO (WHILE WEARING YOUR FANCY/COMFY MULES)

With the ease of a slipper and the put-togetherness of a pump, a good pair of mules is a wardrobe game changer. There are few other options that strike the polished-yet-comfortable balance so well, and it’s no wonder that statement-making ladies from Egyptian queens to movie stars were known to own a pair or two. Thanks to an extra layer of padding, our new mules feel even more cushy but still look just as sleek. And now we present a very specific—and admittedly silly—list of fancy-slash-comfy things to do in your fancy-slash-comfy mules.

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#WELLHEELED: TEAM MADEWELL’S PERSONAL SHOE CARE TIPS

In search of the best ways to keep our favorite kicks looking like new, we reached out to members of our Madewell fam across the country, from Portland to Atlanta. Whether they’re dealing with breakfast taco mishaps or muddy puppy paws, these ladies had plenty of shoe care advice to share.

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@jessalynn.forde

Jessalynn: Portland, OR

LOCATION-BASED SHOE STRUGGLE: My biggest hassle is rain, so I always apply this protective spray on leather and suede shoes. Just like how I need a spa day every once in a while, my boots need TLC too—they get a good cleaning before I put them away for the next season!

SHOE STORAGE SITUATION: I have my current lineup by the door for easy access and keep others in shoe boxes with the stuffing intact. That way they stay clean and hold their shape.

SCARIEST SHOE-MERGENCY: Being from Austin, I have a thing for breakfast tacos and I once spilled some on my new Ella pumps! Thankfully I was able to remedy the situation with corn starch—a trick I picked up in college.

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BEHIND THE DESIGN: OUR HEAD DESIGNER’S EXCLUSIVE STAR-STUDDED SNEAKERS

Our final sneaker artist is a special one—our head designer, Joyce. She put a sparkly spin on the classic Sk8-Hi Vans®, adding metallic silver laces and gold leather star patches. We decorated each one by hand here at Madewell HQ (really, we did), so handle ’em with a little extra care. Learn more about the sneaks in our Q&A with Joyce, then get your own pair before we’re all out—only 50 exist (!).

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BEHIND THE DESIGN: OUR EXCLUSIVE SNEAKER COLLAB WITH B SIDES

Friends Claire Lampert and Stacy Daily of B Sides are true artists when it comes to reworking vintage denim, and it turns out they’re just as good at transforming high-tops too. Only 20 pairs of these hand-paint-splattered Vans with vintage-bandana laces were made exclusively for us—so find out more about the sneaks then nab a pair, quick (!).

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BEHIND THE DESIGN: OUR EXCLUSIVE SNEAKER COLLAB WITH FT. LONESOME

We’re really into Austin chain-stitch collective Ft. Lonesome’s original embroidery designs—so much so that we’ve done a few collabs in the past and most recently had them do their thing on these limited-edition Sk8-Hi Vans®. Read on to learn more about the sneaks from the crew’s founder Kathie Sever, then nab a pair of your own (only 30 exist, so get on it).

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BEHIND THE DESIGN: OUR EXCLUSIVE SNEAKER COLLAB WITH UNFORTUNATE PORTRAIT

If you haven’t checked out the work of LA illustrator Max Dower (aka Unfortunate Portrait) yet, you’re in for a treat. As fans of his punny drawings, we were so excited to have him contribute a design to our series of exclusive Sk8-Hi Vans®. There are only 100 (!) pairs of hand-painted beach-scene sneaks available, so read more about Max’s inspo then get yours ASAP.

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HOW TO: STYLE SNEAKERS (WITH MORE THAN JUST SWEATS)

We’re not shy about our love for sneaks, by any means. But wearing ’em all day every day could lead to unintentional I-just-got-back-from-the-gym vibes (not that there’s anything wrong with comfy clothes). Take your sneaker-based outfits to the next level with these easy styling tips—no sweatpants involved.

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How to Care for Canvas Sneaks: A Few Expert Tips

Timeless as they may be, a pair of canvas sneakers presents a bit of a paradox: They’re forever in style but they sure are hard to wear for, well, ever. Canvas shows age and with the frequency we wear ours that can happen way sooner than we’d like. We chatted with our friend, Chris Cottle at Vans, who could be considered a bit of an expert seeing as he’s surrounded by canvas shoes all day long. He did a little sleuthing and shared a few personal care tips. Tip numero uno? You’re gonna want to bookmark this post.

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